Business Plans - Questions to Consider Part 17

Packaging

• Is labelling in accordance with Government Regulations?  
• Is the packaging consistently incorporating your corporate logos?  
• Is the packaging appropriate for your corporate image?   
• Are your customers happy with the packaging?  
• Have you market-tested the packaging, especially in foreign markets?  
• How well does the packaging travel?  
• Have you ever inspected your packaging after it has been in the mail/freight distribution system? 

To be continued...................there are over 50 questionnaires relating to the preparation of a business plan, in the next issue we will consider "Sales".

For more information contact us for a copy of the paper “Packaging”.